PERSONAL INFORMATION

Name: Bruce White.

Title: Managing partner.

Company: Johnson Kendall Johnson, Newtown.

Type of company: Insurance, risk management and employee benefits consulting firm.

Number of employees: 75.

Education: Frankford High School (1980); Temple University, accounting (1984).

First job: Working for my dad at age 13 as his helper, delivering oil and grease products.

Little-known fact about you: Played on the 1978 Frankford High School City Championship football team coached by Al Angelo.

Home: Buckingham.

BUSINESS PHILOSOPHY

Essential business philosophy: Always do what is best for your client and all else will take care of itself.

Best way to keep a competitive edge: Define who and what you are; hire great people; train, educate and mentor your associates; partner with your vendors, associates and clients.

Yardstick of success: Partnering with our clients and watching our clients grow!

Goal yet to be achieved: Watching the Eagles win the Super Bowl!

JUDGMENT CALLS

Best decision: Starting our college recruiting program 14 years ago. It has put us in the position of having a younger, talented, knowledgeable and experienced staff.

Worst decision: No bad decisions … just better learning experiences. I learn more from my failures than I do from my successes.

Toughest decision: Anytime that I have had to tell someone that they are no longer going to be part of our JKJ team.

Mentor: My wife, Donna. We have been together since 1977, the year we started high school. She is my biggest supporter and my toughest critic!

TRUE CONFESSIONS

Word that best describes you: Balanced.

Like best about your job: Developing friendships with my co-workers, clients and insurance company personnel.

Like least about your job: I love what I do. I honestly do not think there is anything that I do not like.

The most important lesson you’ve learned: Surround yourself with exceptional people and great things will happen!

Life motto: Look in the mirror; the person looking at you is the only person responsible for what happens to you in life.

Greatest fear: No fears. I always expect the best. I anticipate positive outcomes.

Person most interested in meeting: I am very interested in every person I meet. We all have something to offer this world!

Company you respect most: I respect all organizations that do what is right…for their employees, their customers and for the community.

First choice for a new career: A character actor … especially in an M. Night Shyamalan film.

Greatest extravagance: My bobblehead and Philadelphia sports memorabilia collections.

ETC.

Award/honor most proud of: The 2010 Philadelphia Business Journal’s Best Places to Work (Gold Winner). Our entire staff recognized the commitment we all have to one another. We are a TEAM!

Most influential book: A short story I read as a kid. The title is unknown to me, but the story had two endings. The first ending, the young boy sustains minor injuries in an accident and his mother yells at him that he should have made a better decision. In the second ending, the son makes a different decision and dies. The mother holds her son crying and questions why he made that decision. I look at things that happen in life and always first think … things could have ended up much worse!

Favorite movie: Any M. Night Shyamalan film. He has never forgotten his Philly roots and his films are awesome!

Favorite restaurant: Tony’s Place Bar & Grille in Warminster.

Favorite vacation spot: Avalon, N.J.

Favorite way to spend free time: “What is free time?” Always with my family.

Car you drive: Lexus